The impact of competitiveness in supply chain orientation on business performance at Vietnamese cashew enterprises

Abstract:

The study evaluates the impact of Competitiveness on Supply Chain Orientation on Business Performance through the intermediaries of Collaboration, Management Efficiency, and Competitive Advantage. Survey data from 500 samples of 260 cashew enterprises in Vietnam, through Cronbach's Alpha analysis to evaluate the reliability of the scale, EFA exploratory factor analysis using SPSS software, SEM model to test the theoretical model using AMOS software. The study shows that there is a direct and indirect positive impact from Supply Chain Orientation Competitiveness to Business Results, helping businesses have more foundation to consolidate and promote Supply Chain Orientation Competitiveness, improve business efficiency, the article also helps planners have a deeper insight into the cashew industry, thereby easily coming up with appropriate development and support strategies for the industry, this is also a contribution to the theoretical foundation.